Modern design that works on phones
Mobile-friendly design: a website that is easy to read and use on a phone, where most local customers search. Built around your own words and photos.
Websites for tradies
Tradie website design. See your new site before you pay.
Tradie website design from ADEL SEO works the other way round: we rebuild your website first, using your own words and photos. You see the new site before you pay anything. Pay only if you like it.
Tradie offer: from $800 + GST. These websites usually cost from $3,000 + GST.
- Private preview within 2 business days
- 1 year of free hosting
- No logins needed, no lock-in contract
Sound familiar?
Your website looks old and isn't bringing in calls.
Most trade websites were built once and left alone. On a phone the number is hard to find, the photos are years old, and the site doesn't say which suburbs you cover. Someone with a burst pipe, a dead air conditioner or a leaking roof often calls the next business that looks current.
The usual route is an agency quote and a wait of four to eight weeks before you see anything, then you find out whether you like it. No risk of paying for a website that never arrives or doesn't look right. We take that risk instead.
From our experience
What we usually find on old trade websites
When we look at a tradie's existing website, the same problems come up again and again:
- 01
It looks outdated, and the words were written for how Google worked ten years ago, not for the customer reading them.
- 02
Suburb pages copied from a template. Many were mass-produced by a previous SEO provider: one location page copied to make the next, with only the main headings changed. The page title and the text underneath still name the old suburb, because nobody checked the whole page.
- 03
Tracking that doesn't work. Enquiry tracking in Google Analytics is missing or messy, so the owner can't tell which calls and forms the website really brings in.
Before
After
In the rebuild, every page names the right suburb in its title, headings and text, not just the heading. If you want to see which enquiries the website brings, we can set up the tracking properly as part of our SEO or Google Ads work.
How it works
How it works: four steps, no risk
- 01
Send us your website address.
Use the form. We don't need any logins: we work from your public website.
- 02
We rebuild it from your own words and photos.
Same services, same areas, same phone number, in a modern design. We don't add claims you haven't made.
- 03
You get a private preview within 2 business days.
2 rounds of changes are included before you pay.
- 04
Like it? Pay and it's yours.
Don't like it? You pay nothing and we delete the preview.
Trades
Websites for trades: what each one needs
The offer is the same for every trade, but the website isn't. Pick your trade to see what we build in for it.
Websites for plumbers
Hot water, blocked drains and leaks on their own pagesSee an example plumbers websiteWebsites for electricians
Licence up front, home and commercial workSee an example electricians websiteWebsites for roofers
Before and after photos, storm repairs easy to findSee an example roofers websiteWebsites for air conditioning
Split and ducted systems, a call button that stays on screenSee an example air conditioning websiteWebsites for landscapers
Project photos first, design kept apart from maintenanceSee an example landscapers websiteWebsites for builders
Licence, types of work and finished projectsSee an example builders websiteWebsites for painters
Before and after photos, easy quote requestsSee an example painters websiteWebsites for mechanics
Hours, address and booking up frontSee an example mechanics websiteWebsites for pest control
A page for each pest, safety questions answeredSee an example pest control websiteWebsites for locksmiths
A number you can tap, proof you're local and licensedSee an example locksmiths websiteWebsites for removalists
A quote form that asks the right questionsSee an example removalists websiteWebsites for concreters
Finished driveways and slabs, finishes to compareSee an example concreters websiteWebsites for carpenters
Decks, pergolas and fit-outs, photographed wellSee an example carpenters websiteWebsites for tilers
Clean work up close, waterproofing explainedSee an example tilers websiteWebsites for fencing
The fence types you build, pool fencing on its own pageSee an example fencing websiteWebsites for plasterers
Smooth finished walls, repairs and new work kept apartSee an example plasterers websiteWebsites for handyman
A long list of small jobs, easy to scan and bookSee an example handyman websiteWebsites for cleaners
What you clean, where, and how to bookSee an example cleaners websiteWebsites for solar
Clear systems, real installs, rebates explainedSee an example solar websiteWebsites for glaziers
Broken glass now and planned jobs, kept apartSee an example glaziers websiteWebsites for gas fitters
Your licence shown, urgent calls made easySee an example gas fitters websiteWebsites for arborists
Qualifications and insurance where customers see themSee an example arborists websiteWebsites for pool builders
Finished pools and your process, step by stepSee an example pool builders websiteWebsites for garage doors
Stuck doors today and new doors, both easy to findSee an example garage doors websiteWebsites for crane hire
Crane sizes, capacity and how to bookSee an example crane hire websiteWebsites for building inspectors
One page per inspection, booking and sample report up frontSee an example building inspectors website
Don't see your trade? Send your website address anyway and we'll rebuild it the same way.
What you get
What every tradie website gets
A modern website that looks clearly better than your current one, ready to bring in work. Every rebuild includes:
Click-to-call and a short enquiry form
Buttons and forms that let a customer call or send an enquiry in one tap. Your number is on every page.
Fast and secure
Page speed is how fast a website loads and responds; slow sites lose visitors before they call. We use lean pages and compressed images, so the site opens quickly on mobile data. Plus HTTPS: the padlock in the browser that shows a website is secure.
You own it
You own all the design files. Your domain name (who legally holds your website address) should always be registered in the business's own name, and with us it is.
Price
What a tradie website costs
From $800 + GST, with 1 year of free hosting. After that, hosting is $30 + GST per month (subject to change). You own all the design files.
Why only $800? It's our offer for tradies right now. We rebuild from the words and photos already on your website, so you see yours in 2 business days and only pay if you like it. Many agencies that do web design for tradies quote after a call and take four to eight weeks.
Website hosting is the server that keeps a website online, fast and secure; ours is free for the first year. Prefer to keep your current hosting? That's fine. We hand over the files so you can put the site on your own hosting.
Tradie website rebuild
Usually from $3,000 + GST
From $800 + GST
one-off, paid only if you like the preview
- Rebuilt from your own words and photos
- Private preview within 2 business days
- 2 rounds of changes before you pay
- Websites of about 10 pages or fewer
- Mobile-friendly design, click-to-call and your licence number
- Your service area, schema markup and HTTPS
- Redirects from your old page addresses
- 1 year of free hosting
- You own all the design files, and your domain stays in your name
Who it's for
Who it's for
Trade businesses such as plumbers, electricians, roofers, air conditioning, landscapers and builders, anywhere in Australia, with a small website of about 10 pages or fewer. Bigger site? Send it anyway and we'll tell you honestly. No website at all? We also build new ones: modern websites for local businesses, built to bring enquiries. You own every file. See small business website design.
Why ADEL SEO
Why ADEL SEO
ADEL SEO helps local businesses get more enquiries from Google, Google Maps and AI search, with websites, SEO and Google Ads. Founded in Adelaide in 2014 by Wilson Tiong, who has been doing SEO since 2007.
- Offices in Adelaide, Brisbane and the Gold Coast. Works with tradies across Australia.
- Experience with tradies, including roofers, air conditioning, landscapers, electricians, builders, plumbers and other trades.
- You work directly with Wilson, not a junior account manager.
- No lock-in contracts. Stay because it works.
- You own everything: your website, domain, Google Analytics, Google Ads account and Google Business Profile.
"always being able to have a play and see how it looked as it was developing was really important"
5.0 from 29 Google reviews (Adelaide).
Read our reviewsQuestions
Tradie website questions
How much does a tradie website cost?
Ours start from $800 + GST, including 1 year of free hosting. After that, hosting is $30 + GST per month (subject to change).
Is it really free if I don't like it? What's the catch?
No catch. We build the preview first. If you don't like it, you don't pay, and we delete the preview with your content and photos.
I've been burned by a web designer before. Why is this different?
You see the finished website before you pay anything, so there's no risk of paying for a website that never arrives or doesn't look right. Your domain stays in your name and you get every design file, so nobody can hold your website back from you.
How do I pay?
By bank transfer, once you've seen your preview and you're happy with it.
Will my new website show my licence number and the suburbs I cover?
Yes. Websites we build for tradies show the tradie's own licence number, which customers look for as a trust signal. Most tradies are a service-area business: a business that travels to customers, like most tradies, and shows an area instead of an address. Your website lists the suburbs and towns you cover, so it matches your Google Business Profile.
What is schema markup, and do I get it?
Schema markup is code that tells Google and AI tools exactly what a business is, where it is and what it offers. Every rebuild includes it for your business, services and areas. Your customers don't see it; Google and AI tools read it.
Will I lose my Google rankings?
We keep your pages and wording, and the groundwork is done right: proper headings, clean page addresses and redirects from your old page addresses. We don't promise higher rankings.
Will my email keep working if I switch hosting?
Yes. Your email stays where it is; we explain each step of moving the website in a simple guide.
Can I see examples first?
Yes. See our example websites, one for each of the 26 trades we build for, from plumbers and electricians to arborists and crane hire. They are sample businesses, built to show our designs.
What should a website for tradies include?
Your phone number on every page, your licence number, the suburbs you cover, your main jobs on their own pages and photos of real work. Good tradies website design puts these first, because most customers are looking on a phone.
Is website design for tradesmen different from other small businesses?
The basics are the same, but trade customers usually need you now and call from a phone. So the number, your licence, your service area and photos of real jobs come first.
Can I keep my current hosting?
Yes. We give you the files to put on your own hosting. If you stay with us, hosting is free for the first year, then $30 + GST per month (subject to change).
Free preview
Get my free preview
Send us your website address. We'll email your private preview within 2 business days.
Prefer to talk? Call (08) 8120 2778 (Adelaide) or 0413 966 913 (Brisbane and Gold Coast).