Small business SEO
Small business SEO is SEO planned around a small business's budget, services and area, and reported in calls and enquiries. Our small business SEO services cover what actually moves a local business in Google: your Google Business Profile, your website and what the rest of the internet says about you. ADEL SEO helps local businesses get more enquiries from Google, Google Maps and AI search, with websites, SEO and Google Ads. Founded in Adelaide in 2014 by Wilson Tiong, who has been doing SEO since 2007.
Your SEO plan
Reported in calls and enquiries
On first calls, the same things come up. Wilson, our founder:
"Most of them do not understand on-page and off-page and its meaning. They thought SEO is cheap and one-off. They have no idea how much data management and activities behind the scene. They expect to see results almost instantly."
So here is the honest version. Search engine optimisation (SEO) is work that helps a business show up in Google's free results for the searches its customers make. It isn't one-off, because Google, your competitors and your customers keep changing. And it takes months, not days. If you need calls this week, Google Ads is the faster route while SEO builds.
Local SEO is helping a business show up when people nearby search for its service. We set up and look after your Google Business Profile, a business's free listing on Google Search and Google Maps, with hours, reviews and photos. See local SEO.
We fix what stops Google reading your site (technical SEO) and write the service and area pages your customers search for (SEO content writing).
Customer reviews on Google and other sites, which help both rankings and trust. Listings that match everywhere. Relevant local links, never link farms (link building).
AI search optimisation is making a business easy for AI tools to find, trust and recommend. It's part of our SEO plans, quoted after we talk about what you need. See AI search visibility.
Plain-English reports showing what was done and the calls and enquiries it brought. See SEO reporting.
For a small local business, ongoing SEO with us is usually around $1,500 to $2,000 + GST a month. The price depends on how many services and areas you want to show for, and how competitive they are. We don't sell fixed packages: two businesses rarely need the same work. No lock-in contract.
Cheaper small business SEO exists. Localsearch, for example, advertises local SEO from $499 a month. Before you compare prices, compare what is done each month and who does it. More: how much does SEO cost?
If $1,500 a month isn't possible right now, these usually come first:
Your Google Business Profile, with the right main category, services and service area.
A website that works on phones and has a page for each main job you want. Tradies: we rebuild your website first and you see it before you pay, from $800 + GST. See websites for tradies.
Asking every happy customer for a Google review.
Not sure where your website stands? A free SEO audit of your website is a good first step.
Fixes to your Google Business Profile and website can show within weeks. Competitive searches in a big city usually take several months. After looking at your competition, we tell you honestly what to expect.
Local businesses that want more customers from Google: tradies first, including roofers, air conditioning, landscapers, electricians, builders, plumbers and other trades, plus clinics, professional services and shops. See SEO for tradies.
We have offices in Adelaide, Brisbane and the Gold Coast and offer small business SEO Australia-wide, working remotely: SEO Adelaide, SEO Brisbane, SEO Gold Coast.
5.0 from 29 Google reviews (Adelaide). Client reviews
"took us from sliding off second page to the top of page one for all our most important keywords"
Small business SEO is SEO planned around a small business's budget, services and area: your Google Business Profile, your website, reviews, listings and links, reported in calls and enquiries.
With us, usually around $1,500 to $2,000 + GST a month for ongoing SEO. Cheaper offers exist; compare what is done each month and who does it.
Usually, if customers search for what you do and you can take more work. SEO brings calls you don't pay for each time, but it takes months. If you need work this week, start with Google Ads.
No. Google, your competitors and your customers keep changing. Some fixes are one-off; staying visible is ongoing.
Local SEO is the Google Maps and nearby-search part. For most small businesses it's the biggest part of SEO, so our small business SEO always includes it.
You can do the basics: your Google Business Profile, reviews and a page per service. Free tools show some problems, not which ones cost you calls. Our free SEO audit ranks your website's problems by what to fix first.
No. No lock-in contracts. Stay because it works.
Yes. We work with small businesses across Australia. The offices are where we meet clients, by appointment.
Tell us about your business and the work you want more of. We'll look at your Google profile, website and competitors first.