Google Business Profile
Painting categories, every service, your service area and a steady stream of before and after photos.
SEO for painters
SEO for painters: more painting jobs from Google
SEO for painters is the work that gets a painting business found when someone nearby searches for the job, like "house painter near me", "exterior house painting" or "painter Robina", in Google's results and in Google Maps.
Not a painter? See SEO for tradies.
How it starts
How people search for a painter
- By job: "interior painter", "exterior house painting cost", "roof painting", "commercial painters".
- By area: "painter Southport", "house painters northern suburbs".
- Before selling a house: "painter before sale", quick jobs with a deadline.
Most painting work is planned, so people compare photos and reviews. For these searches Google often shows the local pack: the map and three businesses Google shows above the normal results for local searches.
Real searches
The searches worth winning for painters
Real painter searches, with monthly volume and ranking difficulty.
| Search | Searches a month in Australia | How hard to rank (0 to 100) |
|---|---|---|
| painter near me | about 1,100 | 46 |
| house painters | about 810 | 23 |
| commercial painter | about 140 | 24 |
| interior painting quote | about 70 | 13 |
| exterior house painting | about 10 | 11 |
Source: SE Ranking, Australia, October 2026. Figures are rough monthly averages across the whole country.
"painter near me" is the biggest; "exterior house painting" (difficulty 11) is the easiest place to start.
From our experience
What we usually find on painter websites and profiles
Few photos on the Google profile, when painting is chosen on finishes.
All painting on one page, so exterior or roof painting never ranks.
Copied suburb pages with the wrong suburb left in.
No tracking, so nobody knows which quotes came from Google.
What we do
What our SEO for painters includes
SEO and Google Maps work that brings calls and enquiries from people searching for what you do, reported in enquiries, not just rankings.
A page for each type of painting
Interior, exterior, roof, commercial, strata: one page each, with your own photos.
Plus reviews, listings and call tracking: SEO for tradies.
Good to know
Marketing for painters: website, SEO and ads
- Website: we rebuild your website first, and you pay only if you like it. See websites for painters.
- SEO: this page, for calls that keep coming without paying per click.
- Google Ads: calls from the day the ads go live. See Google Ads for painters.
Price
What does SEO for painters cost?
For a small painting business, ongoing SEO is usually around $1,500 to $2,000 + GST a month, depending on your services, area and competition. No lock-in contract.
Why ADEL SEO
Why painters work with ADEL SEO
ADEL SEO helps local businesses get more enquiries from Google, Google Maps and AI search, with websites, SEO and Google Ads. Founded in Adelaide in 2014 by Wilson Tiong, who has been doing SEO since 2007.
- We've worked with painters.
- You work directly with Wilson, not a junior account manager.
- No lock-in contracts. Stay because it works.
Questions
SEO for painters FAQs
Is SEO worth it for a painter?
Usually. House painting jobs are high-value and searched for, and SEO keeps bringing quotes without paying per click.
Do photos help painter SEO?
Yes. Real before and after photos on your Google profile and pages help customers choose you.
How long does painting business SEO take?
Profile and website fixes can help within weeks; busy searches across your suburbs usually take several months.
Next step
Want more painting jobs from Google?
Tell us the work and suburbs you want more of. We'll look at your Google profile, website and competitors first.