The only thing that mattered was your presence on the social media platforms which assured that you were doing more than your competitors.
Moving down to today things have changed drastically.
The entire equation has changed with the emergence of Millennials.
It has been researched and found that approximately 30% Millennials engage with a brand on social media networks at least once on a monthly basis.
This goes to show that today merely being present on social media networks is not enough.
Companies have to totally be dedicated to their social media marketing strategies and concentrate on engaging with the customers.
If you are not able to do this, chances are your customer will move to your competitors which can have a drastic effect on your bottom line.
You are about to see in the below sections the different ways to develop an effective social media marketing for generating quality leads in limited time span and increase your business by manifolds.
You just need to devote some time to learn these ways given below to develop an effective social media marketing strategy and you are set to rise in your business.